Our Founder's Story

As the founders of Pockies, a growing underwear and loungewear brand, we created AskSammy out of our own frustration with existing customer service solutions. None of the generic AI tools understood fashion-specific challenges - they couldn't properly handle sizing questions, fabric concerns, or the nuanced return scenarios unique to clothing brands. These weren't just support issues; they were crucial touchpoints that directly impacted our customer relationships and bottom line.

Through extensive development and rigorous testing within our own support operations, we've built a solution that truly understands the language of fashion. The results transformed our business - not only reducing support costs by 60% but also revealing invaluable insights about our products and customers that led to concrete improvements in our size charts, fabric selections, and product descriptions. AskSammy isn't just another support tool; it's a comprehensive fashion business intelligence platform built by fashion entrepreneurs who've walked in your shoes.

Rob ten Hoove

Founder

Daan Raatjes

Founder

Karel Bosman

Founder

Michiel Dicker

Founder

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